All-American Ads of the 90s

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Revisit the 1990s in a massive compendium of advertising gems that sold Generation X and baby boomers everything from Game Boys to Boyz II Men. Featuring six chapters spanning food, fashion, entertainment, and cars, page after page of ads remind us how sex and blockbusters led the way to a decade’s worth of ironic, cool, and classic visuals, which closed one century and took us to the next.

All-American Ads of the ’90s is a must-have compendium for every Beanie Babies–collecting, Simpsons-watching, pog-hoarding, and Harry Potter–loving citizen of 1990s consumerism.

Edited by Jim Heimann. Published by Taschen in 2018. Hardcover, measures 10.4 x 8.1 x 1.9 inches, 640 pages. ISBN 9783836565677

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