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A set of three pocket-sized notebooks from cult-favorite memo book maker, Field Notes, featuring their collaboration with Hatch Show Print. Nashville’s legendary letterpress print shop was founded by the brothers Hatch in 1879 and remains the living heartbeat of classic American poster design. Since the early days of Field Notes, they knew that to explore the history of American printing, publishing and design, they were going to have to collaborate with Hatch Show Print.
Hatch is known for letterpress-printed posters. For many years, they’ve found ways to recombine their enormous archive of historic images and type in ways that always seem fresh and vibrant, but also timeless. Hatch makes large posters. Field Notes make small notebooks. Here’s how they worked together:
Field Notes imagined a three-poster public service campaign about effective poster design, which we named Pressing Issues: A Series on Ink, Paper, and Muscle. They wrote some copy and made a couple of really rough sketches and then left it to the crew at Hatch to design and print. Next, Field Notes cut up the three finished posters into covers for memo books. Each poster yielded six covers, and they included one book from each poster in the 3-Packs. As a result of that, and the natural variations in letterpress printing, there’s a ton of variety in the run.
The covers are on Domtar Cougar 100-lb white cover stock with a brute-force application of a variety of hand-mixed Kennedy oil-based inks, including “Just About Pantone 637.” The body pages are ruled in light blue on a smooth 60-lb text stock from Finch.
Printed by Hatch Show Print in Nashville, memo books created by Field Notes. Measures 5.5 x 3.2 inches, lined 0.25 inch ruled pages.