A hotbed of modern European art and culture in the early 20th century, France attracted tourists in droves. Advances in transportation simplified travel for the average person, and French railroad companies and tourism organizations competed to attract visitors to their little part of paradise. Companies hired artists to produce posters of scenic highlights from mountains to coast, city to countryside. The 30 posters reproduced in this book of postcards come primarily from the interwar period, boom years for French tourism that by 1928 placed the country first among European destinations. Though often little is known about the artists, their works now fascinate everyone from casual observers to studied collectors.
Edited by Swann Auction Galleries. Published by Pomegranate. Postcards measure 6.5 x 4.75 inches. ISBN 9780764973492